We Are Port/Folio.YVR

Helen Siwak, CEO & EIC


A passionate storyteller and an obsessive digital content creator with a knack for repurposing, Helen arrived in Vancouver in 1989 and quickly launched the seminal underground magazine ‘In Hell’s Belly.’ The city’s first hybrid arts, culture, and activism magazine. Two years later, she was firmly entrenched in underground publishing, artist management in music, tv/film, and contracting in entertainment law.

In 1998, having written, produced, cast, directed, edited, and music supervised for tv/film with Canadian icons, she toured NA as a band manager and walked red carpets at VIFF, TIFF, Cannes, and SXSW.

Over the years, she has sought out and interviewed icons (Giorgio Armani, Pamela Anderson, Martin Sheen, Bryan Adams, Andrew Gn, Stefano Ricci, Thierry Manfred Mugler), and the infamous (Larry Flynt, Raif Adelberg, Ron Jeremy, Marilyn Manson), and more.

A renewed interest in publishing came in 2015 when she acquired BLUSHVancouver digital magazine and re-built it into a lucrative asset with 1M visitors in its first year. Creating a women’s mid-market lifestyle brand funded with sponsored content was new and exciting. After a year of events, travel, personality spotlights, sales and web development, she was ready to move on and sold the company.

Doors opened at VancityBuzz (now Daily Hive) and multiple Toronto-based digital lifestyle magazines. Through her network, Helen extended her reach into the print world as Editor-in-Chief of the now-defunct HLM Luxury Lifestyle Magazine and a senior contributor to Boulevard Magazine (English & Chinese) before returning to digital as West Coast Correspondent of Retail-Insider, a contributor to Montecristo Magazine, and numerous others.

In December 2019, seeking to fill a void in the local market for effective, eco-friendly and distraction-free content, she launched EcoLuxLifestyle.co and Folio.YVR Luxury Lifestyle (flippable and digital versions) as marketing vehicles for her latest venture – EcoLuxLuv Communications and Marketing. ELL Comms specializes in guiding small BC-based businesses with ethical and eco-friendly mandates to success through digital solid foundation development and comprehensive marketing strategies.

In August 2023, Helen launched PORTFOLIO.YVR Business & Entrepreneurs Magazine, a partner publication to Folio.YVR, showcases the stories of 10 Canadians who are creating, innovating, and making waves in their industries. Using storytelling to create connection with the reader, each story shares three aspects – overview, biography, and the journey ‘In Their Words.’

For over a decade, Helen has worked with brands to tell their stories through content creation, publishing, and digital marketing. She has never been one to shy away from a challenge; she is an expert-level problem-solver and an unorthodox troubleshooter with an extensive network of international connections honed from decades of entrepreneurism.

Reach Helen at helen at folioyvr.com or by cell 778-847-3011.


Dawn Chubai, On-Air Ambassador & Agent


Dawn Chubai is widely recognized as a longtime host on Vancouver’s Breakfast Television and as a National TV Home Shopping host on TSC (The Shopping Channel). In addition to her on-screen roles, she is the founder of King Willow Management Inc., where she specializes in media and on-camera performance coaching. Through her Live Selling School programs, Dawn is also actively shaping the future of the live commerce industry, collaborating with both small businesses and emerging talents to navigate this evolving space. As the host of Port/Folio.YVR Podcast, Dawn will be taking to the air to interview the people, personalities and businesses that make our West Coast community tick!

Reach Dawn through her IG (@dawnchubai) or send a message via her website HERE!


Aradhna Singh, Lifestyle Ambassador & Agent

Arriving from Kuwait, new Vancouverite Aradhna is a creative/art director, marketer, and social media professional. Her multi-faceted experience in media and communication (luxury lifestyle and retail, hospitality, food and beverage, and entertainment) makes her a fantastic fit for our team. After the completion of her intensive course in Fashion Image and Styling at Istituto Marangoni in Paris, she took commissions for lookbooks, model portfolios, and portraiture, resulting in numerous placements in respected publications such as PhotoVogue Italia, Ellements Magazine NY, and Elegant Magazine. As Associate Editor, she will be a vital bridge between the personalities and businesses that operate in the luxury lifestyle market and our digital publications – Folio.YVR and PORTFOLIO.YVR.

Reach Aradhna at aradhna.singh at folioyvr.com or by cell 672-514-6486.


Giovanna Lazzarini, Lifestyle Ambassador & Agent

giovanna lazzarini, ecoluxlifestyle, folioyvr, portfolioyvr

Giovanna is an Assistant Editor and Sales Agent for Folio.YVR and PORTFOLIO.YVR, and the new Editor-in-Chief of EcoLuxLifestyle Magazine, where she showcases and shines spotlights on Canadian brands and women-led businesses that promote sustainable lifestyles through innovative products and offerings.

Reach Giovanna at gio at ecoluxlifestyle.co


Jade Massie, Beauty Ambassador & Agent


With over 15 years immersed in the dynamic realms of beauty and fashion, we welcome Jade Massie as a new ambassador for Port/Folio.YVR. Throughout her career, she has witnessed the ever-evolving trends in beauty and wellness but actively contributed to shaping them. As a connoisseur of aesthetics and an ardent advocate for embracing one’s unique style, her journey in the industry has always celebrated individuality.

Beyond the allure of the runway, she is deeply passionate about events and the unforgettable moments they create. Whether it is curating experiences that captivate or supporting emerging talents, she finds joy in every facet of the industry.

Jade’s commitment extends beyond beauty and fashion; philanthropy has been a cornerstone of her values. She is dedicated to giving back to the community, particularly championing small and women-led businesses. Empowering entrepreneurs aligns with her belief that strength is found in diverse voices and perspectives.

A people person at heart, Jade thrives on building connections. Whether fostering relationships with clients or establishing partnerships within the business landscape, she finds fulfillment in the shared journey of growth.

Jade looks forward to amplifying the magazine’s ethos, contributing to its vibrant community, and celebrating the beauty of diversity and the power of collective success.

Reach Jade at theambassador at folioyvr.com or by cell 778-829-7123.


Douglas J. Scammell, Vices Ambassador & Agent

Douglas J Scammell has been a seasoned tastemaker and stalwart in the men’s fashion realm for over a decade.

With an unwavering passion for style and an eye for impeccable tailoring, he brings a wealth of experience to the forefront, boasting an extensive knowledge of the latest men’s fashion trends. Beyond the sartorial, Douglas is a dedicated attendee of noteworthy events, revelling in the convergence of elegance and culture.

However, Douglas’ journey transcends fashion; philanthropy lies at the core of his values. A compassionate advocate for community well-being, Douglas actively engages in philanthropic events of all types and enjoys the art culture the city offers.

In addition to his charitable endeavours, Douglas champions the growth of small businesses and start-ups. A charismatic people person, he finds joy in building connections—fostering personal relationships and forming vital client and business connections. He is driven to empower individuals to step into their unique style with confidence.

Versatile and energetic, he is a force to be reckoned with, thriving in the dynamic world of fashion and beyond. Douglas pledges to bring a fresh perspective, style elevation, and a taste of the world’s vices to our stories.

Reach Douglas at theambassador at folioyvr.com or by cell 604-308-4043.


Jan Van Vianen, Ambassador

jan van vianen, fierce femme, folioyvr, helen siwak, ecoluxury, luxury lifestyle

Known for his fierce style and the founder of Too Femme 4 Them, Jan Van Vianen is new to the city from Vancouver Island, a West Coast creator, model, actor, and influencer. As an ambassador for Folio.YVR, Jan can be found at luxury hospitality and fashion events representing. As part of his influencer journey, this fashionista has partnered with Viktor & Rolf, Mine & Yours, Vintage After Death, and Hotel Zed.
Follow Jan Van Vianen on his Instagram!


Kate Pickering, Writer & Research Assistant


An experienced writer and journalist, Kate Pickering brings to the Folio.YVR team a fresh perspective on what is happening in the world of eco-luxury and elevated retail experiences, and to share the legacy of legendary designers who have made fashion in the 21st century what it is. From the oft-celebrated to those whom history has forgotten, watch for her monthly pieces that will surely ignite interest in the stories of the visionaries who have paved the way for the designers we covet today.


Rachel Moore, Contributor

rachel moore, lead writer, folioyvr

Rachel lives in North Vancouver but she is completely convinced that she belongs on a beach in California. In her spare time, Rachel can be found walking the trails with her rescue dog, planning her next wine-tasting adventure, or sipping on a glass of bubbly in the sunshine. Despite living in monochrome sweat suits, she dreams of a wardrobe filled with Mara Hoffman and Tove. She enjoys writing about sustainability in the luxury world, food, wine, fashion, beauty, travel, and health. Connect with Rachel at Strong Copy here.