jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss

Vancouver-based designer Jason Matlo is turning heads with his newly rebranded Matlo Atelier made-to-measure line, the most recent of the successful fashion designer’s work in fashion for women and men.

jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
Jason Matlo with Erin Cebula in Matlo Atelier | Image provided by Matlo Atelier

The Atelier, which can be found alongside the cobbled streets of Water Street in Gastown, recently renewed its focus on bespoke garments through the launch of their first collection French Kiss. The collection was showcased with a Champagne and canapé premiere at the Fairmont Hotel Vancouver Rooftop on Friday, September 27. The Details DESIGN/Inc.-produced event wasn’t meant to be a highbrow runway show, as Matlo has made it clear that he wanted it open to anyone with interest in fashion, and pledged proceeds of ticket sales towards the Girls Inc. of Northern Alberta charity.

jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
French Kiss Collection | Image by Jamie Mann

Matlo has a history of producing clothing with female empowerment in mind, and this collection was no different. His garments have been designed to be accessible for all genders, ages, and body types, and he promotes the idea that you do not need to be attending a gala to wear a high-quality custom piece.

jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
French Kiss Collection | Image by Jamie Mann
jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
French Kiss Collection | Image by Jamie Mann

With fifteen years of experience in the fashion industry, Matlo has seen success in design since being invited to compete in the prestigious Smirnoff Fashion Awards international finals in Berlin when he was fresh out of design school. He went on to win the Life Network reality TV show Making it Big, which rewarded him with a chance to display his collection in Saks Fifth Avenue.

Since these breakthroughs, he has been recognized in publications like Elle and Flare, had designs on the red carpets of both the prestigious Academy Awards and Cannes Film Festival, and was racked in The Room alongside luxury designer brands.

Earlier in 2019, he rebranded his fashion company as Matlo Atelier and has been diligently working on the newly launched French Kiss collection.

Matlo’s recent experiences traveling in France inspired his latest collection. “I love Paris because I am a very visual person, and everything in the city is gorgeous,” he says. “I was immediately struck by the French aesthetic and the quality of everything from the food, architecture and bed linens to the brasseries, and everything in the French culture in between.”

jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
French Kiss Collection | Image by Jamie Mann
jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
French Kiss Collection | Image by Jamie Mann

Returning to Vancouver, Matlo and his design team pored over French fashion from the 1940s and 1950s, with particular attention given to draping, beading, and hand-finishing. Much of the collection was developed by designer Wen-Chee Liu, who has worked alongside Matlo for the better part of twelve years. He relies on her “unique design vision,” valuing her as “an intrinsic fibre of the Matlo Atelier tapestry and brand.”

Matlo says their design process was much less linear than it would usually be. “We had a full collection before ever sourcing the fabrics,” he remembers. They searched for additional inspiration in historical fashion, French architecture, and old movies, then selected fabrics that fit the ideas they had developed. This was a reversal of how they usually design, but he found that focusing on details, lines, and silhouettes first gave them more freedom.

jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
French Kiss Collection | Image by Jamie Mann
jason matlo, matlo atelier, wenchee liu, helen siwak, coleman pete, fashion designer, ecoluxluv, folioyvr, vancouver, bc, vancity, yvr, french kiss
French Kiss Collection | Image by Jamie Mann

Finishing this show won’t mean slowing down for the busy designer. Matlo is continuing to develop his work outside of fashion in drawing, painting, interior design, and ballet. Other bespoke programs are in the works, but he remains tight-lipped about their theme.

Above all, Matlo is always eager to find more inspiration and mentions the importance of travel in between his designing new collections and working with new clients searching for that breathtaking made-to-measure look, the team at Matlo Atelier will have their hands full… of the most beautiful fabrics, glittery sequins, plush velvets, and more.

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Models: Family Management: Stephanie Thomas, Blai Arabia, Siera Bruzzese

Photography: Jamie Mann

Wardrobe: Matlo Atelier

Hair & Makeup: Jason Matlo

Assistant Styling: Corissa Bagan