Hey Beauties! This summer, skincare lovers in Canada have a reason to glow—HANYUL has officially arrived at Sephora Canada, bringing plant-based, vegan formulas steeped in centuries-old tradition straight to your top shelf.
For those who have been patiently stalking international beauty hauls, this launch is big. HANYUL, which translates to “The Korean Principle of Balance,” has been a quiet obsession in its home country for decades. The brand blends the wisdom of traditional Korean beauty remedies with advanced skincare science, creating simple, effective solutions that feel as good as they work. Think seasonally harvested botanicals, artisanal methods, and innovative fermentation—each step carefully considered to honour the skin and the planet.
From Farm To Formula: Seasonal Korean Ingredients
HANYUL’s philosophy begins with ingredient integrity. Every formula starts with plants grown in Korea’s distinct four-season climate, harvested at peak potency. These are not just trendy add-ins—they are time-honoured remedies, cultivated with traceability and care.
At launch, Canadian shoppers will be introduced to three of HANYUL’s most iconic collections:
Yuja Brightening Collection – Harnessing the power of Yuja, also known as Korean Yuzu, this vitamin C-rich citrus fruit is harvested in early winter when its antioxidant content is at its highest.
Artemisia Soothing Collection – Perfect for sensitive or stressed skin, this range uses baby Artemisia leaves (mugwort) picked in spring for their calming, anti-inflammatory benefits. The bestselling Artemisia Soothing Gel Cream, paired with the Toner and Toner Pads, is a hydration-and-soothing powerhouse.
Red Rice Hydrating Collection – A deeply nourishing duo, the Red Rice Hydrating Serum and Cream are crafted from autumn-harvested red rice, fermented for 360 hours to enhance their moisturizing and barrier-supporting properties.
Yuja Brightening Toner Pads
These crescent-shaped, pre-soaked pads are the perfect first step after cleansing to visibly brighten dark circles and dark spots while evening skin tone. Designed to hug the contours under the eyes and across the cheeks, these Vitamin C-infused toner pads deliver a boost of revitalization in just five minutes. With Yuja C Vegan Vitamin™ (Vitamin C + Vitamin P + Yuja Peel Oil) plus Vitamin A, they brighten, moisturize, smooth texture, and visibly firm. A 5% concentration of niacinamide works alongside ascorbic acid and a Vitamin C derivative to help fade dark spots and reveal a more even complexion. Suitable for normal, dry, combination, and oily skin types.
Yuja Brightening Sleeping Mask
A leave-on jelly mask with melting capsules that infuses skin overnight with Korean yuja, Vitamin C, and 2% niacinamide. This gentle yet powerful formula brightens, evens tone, and delivers next-day glow while working over time to improve skin radiance. Packed with six vitamins, five types of hyaluronic acid, panthenol, and Vitamin E, it wraps skin in a breathable blanket of antioxidant-rich moisture for eight hours. The natural scent of yuja transforms your nighttime routine into the ultimate self-care ritual. Suitable for all skin types.
Exclusive To Sephora: Mini Rituals To Go
For those who love to sample before committing, Sephora Canada will also offer mini versions of HANYUL’s most-loved formulas—the Yuja Brightening Sleeping Mask, Artemisia Soothing Gel Cream, and Red Rice Hydrating Serum—available exclusively online at sephora.ca. These are perfect for travel, gifting, or just dipping your toes into the HANYUL experience.
The Beauty Of Balance
Rooted in the belief that true beauty comes from harmony—both in the skin and in life—HANYUL’s approach is about more than quick fixes. Inspired by a 400-year-old Korean medicinal text, the brand reimagines edible, traditional ingredients as modern, vegan skincare solutions. Each product supports a healthy skin barrier while enhancing your natural radiance, marrying heritage fermentation techniques with microbiome technology for results you can feel and see.
Why This Launch Matters
Heritage brands like HANYUL do not just appear overnight on Canadian shelves—they are carefully chosen for their authenticity, results, and resonance with beauty lovers seeking more than just “what’s trending.” Sephora’s decision to partner with HANYUL signals the growing appetite for results-driven rituals that honour cultural roots while delivering visible, science-backed benefits.
“HANYUL has been a beloved brand among Korean skincare consumers for decades,” says Jongha Kim, HANYUL Global Brand President. “We are thrilled to announce our expansion beyond the Korean market to introduce the brand to Canadian customers in collaboration with Sephora. This partnership marks a significant milestone for the brand, and we are confident that our unique blend of efficacious Korean ingredients and sensorial satisfaction will make HANYUL stand out.”
From its minimalist, earthy-toned packaging to its thoughtfully sourced botanicals, every detail of HANYUL feels intentional. It is skincare that invites you to slow down, connect with the ritual, and let your skin drink in the goodness of nature’s seasons.
This summer’s beauty shelves are brighter, calmer, and more hydrated—thanks to HANYUL.
Author Profile
- Helen Siwak is the founder of EcoLuxLuv Communications & Marketing Inc and publisher of Folio.YVR Luxury Lifestyle Magazine and PORTFOLIOY.YVR Business & Entrepreneurs Magazine. She is a prolific content creator, consultant, and marketing and media strategist within the ecoluxury lifestyle niche. Helen is the west coast correspondent to Canada’s top-read industry magazine Retail-Insider, holds a vast freelance portfolio, and consults with many of the world’s luxury heritage brands. Always seeking new opportunities and challenges, you can email her at [email protected].
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