Spring Eyes, Naturally: Discover Yves Rocher’s New Vegan Eye Collection

Hey Beauties! What better way to embrace the arrival of Spring (and the approach of Earth Day!) than with a refreshed beauty routine, powered by the very plants that thrive during this season?

That is why I am excited to present Yves Rocher’s newest array of eye makeup products. As with all of Yves Rocher’s beauty essentials, these launches are created with the power of plants—sourced straight from the brand’s renowned botanical garden in La Gacilly, France. It is here that over 1,100 plant species are carefully grown, harvested, and transformed into skincare and makeup products that blend botanical efficacy with sustainable practices.

Each of the new formulas is infused with organic cornflower water, a hero ingredient grown using agroecological methods on Yves Rocher’s land in Brittany. Cornflower is known for its soothing, protective properties, making it an ideal choice for anyone with sensitive eyes—especially during seasonal transitions. Let me take you through the three eye-enhancing, plant-powered launches that are making waves in my spring and summer routine.

48H Brow Gel – Effortlessly Groomed Brows, Naturally

If you love a clean, effortless brow that stays in place without feeling crunchy or sticky, this is your holy grail. Yves Rocher’s 48H Brow Gel delivers a natural finish that lasts for up to 48 hours, thanks to a high-performance vegan formula made with 89% natural-origin ingredients. The fibre brush is ultra-precise, making it easy to tint, define, and set brows with control and finesse.

What sets it apart? Cornflower water. Grown and harvested in La Gacilly, this botanical extract soothes and protects the delicate skin around your brows, all while helping you achieve a polished, put-together look. I love how lightweight and non-sticky the texture is—it never flakes or stiffens.

Eyeshadow Palette 4 Shades – Nature’s Colour Stories for Your Eyes

Yves Rocher brings the colour harmonies of nature to life with these four-shade, highly pigmented eyeshadow palettes. From the dreamy romance of Shades of Pink to the sultry depth of Black Iris, each palette blends seamlessly with a mix of matte, pearly, and metallic finishes.

The plant-powered formula is enriched with organic cornflower water for an eye-friendly touch, and the packaging is fully FSC-certified—no mirrors, no magnets, just minimal environmental impact with maximum payoff.

Choose from:
• Shades of Pink – soft romance in golden and rosy tones
• Amber Lily – warm, sunlit hues for glowing intensity
• Powdery Magnolia – fresh, mauve-pink gradients for a delicate look
• Black Iris – deep, bluish greys for an elevated smoky eye

Whether you want soft and natural or bold and defined, there is a palette for every mood and moment.

Intense Metamorphose Mascara – Amplify, Nourish, and Transform

Big lash energy meets botanical care. Yves Rocher’s Intense Metamorphose Mascara offers dramatic volume, impressive curl, and visible length—all without clumps or smudges. It wears for 24 hours, giving lashes a defined, lifted look that lasts all day and night.

Formulated with fortifying castor oil and soothing cornflower water, this mascara not only enhances your lashes but supports their health over time. Bonus: it contains vegetable charcoal pigments for a deep, inky black finish.

Why I Am Choosing Yves Rocher This Season

For me, clean beauty is more than a trend—it is a conscious commitment. With Yves Rocher, I get high-performance products that are made sustainably, sourced responsibly, and created with my skin’s health in mind. Their dedication to vegan formulas, recyclable packaging, and plant-based innovation makes it easier to choose beauty that respects both people and planet.

This spring and summer, I am elevating my eye routine with formulas that do more—because when beauty meets botanicals, everyone wins. Shopping Canadian means investing in high-quality products that align with our values and support our local economy. By choosing brands like Yves Rocher, we are not only embracing clean, vegan beauty, but also contributing to a more sustainable and ethical future—one product at a time.

Author Profile

Helen Siwak, Luxury Lifestyle Observer: Helen Siwak is the founder of EcoLuxLuv Communications & Marketing Inc and publisher of Folio.YVR Luxury Lifestyle Magazine and PORTFOLIOY.YVR Business & Entrepreneurs Magazine. She is a prolific content creator, consultant, and marketing and media strategist within the ecoluxury lifestyle niche. Helen is the west coast correspondent to Canada’s top-read industry magazine Retail-Insider, holds a vast freelance portfolio, and consults with many of the world’s luxury heritage brands. Always seeking new opportunities and challenges, you can email her at [email protected].