Whisky Global 2024 Welcomed Enthusiasts & Experts to the Paradox Hotel

The annual Whisky Global event took place on January 26th and 27th, 2024, at the esteemed Paradox Hotel in downtown Vancouver, BC. Following the tremendous success of past years, the sold-out Whisky Global returned for another year and true to its word, presented an exceptional experience for whisky connoisseurs and novices alike with respected brands like Johnnie Walker, GlenAllachie, D’Usse Cognac, Beam Suntory, Campari, and more (full list here).

Grand Tasting Hall

The Grand Tasting Hall is the anchor of Whisky Global. Guests are invited to walk the room and taste many of the premium and delicious whiskies that are available to be sampled – to enjoy the whiskies and learn about what makes them so special.

“Whether you’re a whisky aficionado or just starting your journey, Whisky Global offers a unique and enjoyable experience for all. I have spent so much time in this magical city, and coming back is always such a treat. The people, the landscape, the community… it’s incredible,” shares Adam Bloch, the event’s Lead Producer.

Throughout the two-day event, Whisky Global in Vancouver delivered on offering a premium-tasting landscape where Vancouver’s most dedicated connoisseurs came together to discuss and sample one of their true loves: whisky. With Glencairn-style whisky glasses in-hand, live music by Olin Brix, guests agreed this is always one of the most incredible and special events Vancouver would enjoy all year.

Looking the Part

Besides whisky, there was one other vendor holding court at Whisky Global – SURMESUR Men’s Wear. Front and centre was Will Chen, a friend to all those who value style and sophistication, and a well-dressed gent. Surmesur was founded in 2010 in Quebec by two brothers in hopes of creating a new shopping concept for men around the world. Their made-to-measure suiting for men now includes footwear and accessories, and special events at the tony Yaletown location.

What Makes Whisky Global So Special?

Diverse Selection: With over 70 different whiskies available for sampling, attendees explored a wide range of flavours and profiles, making it a haven for whisky enthusiasts. Full list here on the Whisky Global website!
Inclusive Experience: Whisky Global is designed for everyone, whether a seasoned expert or a beginner looking to delve into the world of whisky. The event offered a unique opportunity to sip, taste, and learn in a welcoming and comfortable atmosphere.
All-Inclusive Tickets: Each ticket included samples of the finest whiskies, a commemorative souvenir glass, and a delectable catered dinner. This all-inclusive approach ensured that guests could fully immerse themselves in the experience without any additional hassle.
Fun and Social Atmosphere: Whisky Global is not just an event; it’s an experience. Guests dressed up, mingled, and enjoyed live music throughout the night. The event was fun with an elevated social atmosphere, providing the perfect setting for a memorable night out.

Author Profile

Helen Siwak, Luxury Lifestyle Observer: Helen Siwak is the founder of EcoLuxLuv Marketing & Communications Inc and publisher of Folio.YVR Luxury Lifestyle Magazine, PORTFOLIOY.YVR Business & Entrepreneurs Magazine, and digital women's lifestyle magazine EcoLuxLifestyle.co. She is a prolific content creator, consultant, and marketing and media strategist within the ecoluxury lifestyle niche. Post-pandemic, she has worked with many small to mid-sized plant-based/vegan brands to build their digital foundations and strategize content creation and business development. Helen is the west coast correspondent to Canada’s top-read industry magazine Retail-Insider, holds a vast freelance portfolio, and consults with many of the world’s luxury heritage brands. Always seeking new opportunities and challenges, you can email her at helen@ecoluxluv.com.