With centuries of watchmaking expertise, Longines has played a pioneering role in several technological advances and continues to display an unwavering commitment to innovation. Its constant pursuit of excellence has, in turn, led it to equip all of its automatic timepieces with state-of-the-art movements, which notably include a silicon balance spring. This material is light and corrosion-resistant and remains unaffected by normal temperature variations and magnetic fields. Its unique properties improve the precision and longevity of the watch and allow Longines to provide these models with a 5-year warranty.
Launching Longines Pilot Majetek
With the Longines Pilot Majetek, the winged hourglass brand is putting its name to the return of a watch designed for aviation and appreciated by a wider audience. This new timepiece combines a spirit of adventure and a historical dimension without ignoring 21st-century aesthetic and technical codes. Its bi-directional fluted bezel mounted on a cushion-shaped steel case asserts its original character and evokes the 1935 model that inspired it.
Almost Two Centuries of Time
With a history of more than 190 years, Longines can draw on an incomparable heritage. With their cutting-edge technical features, the brand’s iconic pilot’s and explorer’s instrument watches are the prestigious proof of this. The winged-hourglass brand can thus offer enthusiasts of fine mechanical watches timepieces whose DNA is rooted in the characteristic aesthetics of the brand’s historic models.
Longines combines these with contemporary expertise to measure time with the undisputed precision and reliability for which it is renowned. The design of the Longines Pilot Majetek is a perfect example of this.
In its first version, the curved cushion shape of its case underlines its unique design, registered on April 1, 1935 at the International Industrial Property Office in Bern, Switzerland. Although intended for aviators, this watch has attracted a wider audience seeking a reliable, robust, precise and easy-to-read watch.
The technical and ergonomic features of the new Longines Pilot Majetek have been completely overhauled. However, its revised proportions, original slightly curved cushion shape and more rounded lugs are in keeping with current trends.
Its 43mm diameter delivers outstanding wearer comfort. At 9 o’clock, the outside of the steel case, which has a screw-in back, is fitted with a commemorative plate marked ‘1935.’
It guarantees the water resistance of 10 bar (100m) of the external fluted rotating bezel system coupled with the internal fluorescent-mobile triangle marker, or ‘Starting time indicator.’
The latter is displayed below the sapphire crystal, from which it is independent and above the dial. In the 1935 model, the bezel and the crystal with the marker rotated as a unit. In the current model, the sapphire glass is fixed and contributes to the water resistance of the new case.
A Watch with Defined Codes
Like watches explicitly designed for aviators, the new Longines Pilot Majetek has a matte black dial offering optimum legibility. The white Arabic numerals, coated with Super-LumiNova® old radium, indicate the hours, highlighted by a railway minute marker. Rhodium- tipped baton hands move across them. They are phosphorescent, ensuring optimal night-time legibility.
The oversized small seconds dial, lowered into the dial at 6 o’clock, is a reminder, together with the fluted bezel, of the original functional character of this pilot’s watch. Powered by the exclusive Longines L893.6 calibre equipped with a magnetically resistant silicon balance spring, the new Longines Pilot Majetek has a 72-hour power reserve. The entire watch head is chronometer-certified by the Contrôle Officiel Suisse des Chronomètres (COSC), an independent control body. This timepiece has a NATO-type two-stitch strap in polyester fibre from recycled materials.
With its strong character, the Longines Pilot Majetek is ideal for everyday wear and all your upcoming adventures at any and every latitude. Longines’s long and rich history is written into each of the brand’s designs. Each piece produced over the years is part of the Swiss watchmaker identity, a historical legacy that Longines has always strived to preserve and highlight. This is why the brand now offers a range of exceptional vintage watches that have been carefully serviced and revised by its specialized heritage workshop.
The Longines Pilot Majetek Experience
Collectors Corner: Embracing Resale at a Luxury Level
Visiting on behalf of Longines was Daniel Hug, Head of Brand Heritage. He introduced us to the amazing history of Longines in Canada and the Collectors Corner section the Longines website. These unique models are exclusively on sale in the Longines Geneva Boutique (Switzerland) and available in Click & Reserve. Discover the watches that have made and will make Longines’ history. Above all, in the Collectors Corner, you may find the timepiece to write your personal history.
- Helen Siwak is the founder of EcoLuxLuv Marketing & Communications Inc and publisher of Folio.YVR Luxury Lifestyle Magazine and digital women's lifestyle magazine EcoLuxLifestyle.co. She is a prolific content creator, consultant, and marketing and media strategist within the ecoluxury lifestyle niche. Post-pandemic, she has worked with many small to mid-sized plant-based/vegan brands to build their digital foundations and strategize content creation and business development. Helen is the west coast correspondent to Canada’s top-read industry magazine Retail-Insider, holds a vast freelance portfolio, and consults with many of the world’s luxury heritage brands. Always seeking new opportunities and challenges, you can email her at [email protected].
- FoF ☆ Design & DecorNovember 29, 2023Fairmont Pacific Rim Launches Wedding & Gala Design Studio
- FoF ☆ Travel & AdventureNovember 26, 2023Are You Ready to ‘Stay in Style’ with Fairmont Pacific Rim x Dior?
- FoF ☆ Charity & PhilanthropyNovember 23, 2023Young Elite Vancouver 7th Annual Gala Celebration [PHOTOS]
- FoF ☆ Health & WellnessNovember 15, 2023Fairmont Pacific Rim Launches ‘The Nordic Spa’ Wellness Retreat with Thermal Spa